Remote Market Research Consultant

Company: Naukri Mitra

Annual Salary: $38,500

About Naukri Mitra:

Naukri Mitra is a leading recruitment firm that connects talented individuals with career opportunities that align with their skills and aspirations. We work closely with employers and candidates to create successful and lasting employment relationships. We seek a Market Research Consultant to join one of our clients' remote teams. This role offers the opportunity to work on impactful research projects and provide valuable insights that help drive business success.

Position Overview:

We seek a dedicated and skilled Market Research Consultant to join our clients' team remotely. As a Market Research Consultant, you will conduct comprehensive market research, analyze data, and provide actionable insights to support strategic decision-making. The ideal candidate will have a passion for market research, a strong analytical mindset, and the ability to communicate findings clearly to stakeholders. You will play a key role in identifying trends, understanding customer needs, and providing recommendations for the organization's success.

Key Responsibilities:

• Market Research & Analysis: Conduct in-depth market research to gather data on market trends, industry developments, and consumer behavior. Use both primary and secondary research methods to collect relevant information.
• Data Collection & Survey Design: Design, distribute, and analyze surveys to gather customer insights, understand market demand, and evaluate brand perception. Ensure the accuracy and reliability of survey data by validating responses.
• Competitive Analysis: Monitor competitors' activities, including product offerings, pricing strategies, and market positioning. Prepare competitor analysis reports that provide insights into strengths, weaknesses, opportunities, and threats (SWOT).
• Customer Insights & Segmentation: Analyze customer data to understand needs, preferences, and behavior. Develop customer personas and segmentation models that help the organization better target its marketing and product development efforts.
• Data Visualization & Reporting: Create data visualizations, including charts, graphs, and dashboards, to effectively communicate research findings to stakeholders. Use data visualization tools to present insights in an accessible and engaging format.
• Stakeholder Collaboration: Work closely with cross-functional teams, including product development, marketing, sales, and finance, to understand their information needs and provide relevant market insights. Ensure that research aligns with business objectives.
• Industry Trend Monitoring: Stay informed about industry trends, technological advancements, and regulatory changes that could impact the market. Use these insights to provide strategic recommendations to senior management.
• Support Strategic Planning: Provide research-driven insights to support strategic planning, product development, and marketing initiatives. Identify growth opportunities and provide actionable recommendations to capitalize on emerging trends.
• Data Analysis & Interpretation: Collect, analyze, and interpret data from multiple sources to comprehensively understand market dynamics. Use quantitative and qualitative analysis techniques to identify patterns, relationships, and opportunities.
• Report Preparation: Prepare detailed market research reports summarizing key findings, insights, and actionable recommendations. Present research findings to stakeholders at all levels of the organization, ensuring that insights are accessible and easy to understand.
• Survey Administration: Design and administer surveys and questionnaires to collect customer satisfaction, market demand, and brand awareness data. Analyze the survey results and provide recommendations based on the findings.

Required Skills & Qualifications:

• Educational Background: Bachelor's degree in Marketing, Business Administration, Economics, Statistics, or a related field. A Master's degree or additional market research or data analysis certifications are a plus.
• Experience: Minimum of 2-3 years of experience in market research, data analysis, or a similar role. Proven experience in managing research projects and delivering actionable insights.
• Research & Analytical Skills: Strong research and analytical skills, with the ability to interpret complex data and generate meaningful insights. Experience with both qualitative and quantitative research methodologies is essential.
• Technical Proficiency: The candidate must be proficient in data analysis and visualization tools, such as Excel, Tableau, or Power BI. Experience with survey tools, such as Qualtrics or SurveyMonkey, is preferred. Familiarity with statistical software, such as SPSS or R, is a plus.
• Communication Skills: Excellent written and verbal communication skills, with the ability to convey complex research findings clearly and understandably. Ability to present data-driven insights to stakeholders at all levels of the organization.
• Attention to Detail: Strong attention to detail, focusing on accuracy in data collection, analysis, and reporting. Ability to validate data and cross-check sources for reliability.
• Project Management: Experience managing multiple research projects simultaneously, including setting timelines, tracking progress, and ensuring timely delivery of results. Strong organizational skills and ability to meet deadlines.
• Problem-Solving: A proactive approach to identifying market opportunities, challenges, and risks. Ability to develop creative solutions that address business challenges and support growth.
• Remote Work Experience: Experience working remotely or in a distributed team environment is a plus. Comfortable using remote communication and collaboration tools such as Zoom, Slack, or Microsoft Teams.

Personal Qualities:

• Self-motivated: Ability to work independently, manage multiple priorities, and meet deadlines—a self-starter who takes initiative and is committed to delivering high-quality results.
• Team Player: Strong collaborative mindset with the ability to work effectively with cross-functional teams. Willingness to assist colleagues, share knowledge, and contribute to the team's overall success.
• Adaptability: Ability to adapt quickly to changing market conditions, business needs, and new research tools. Willingness to learn and stay updated on best practices in market research.
• Curiosity & Willingness to Learn: A strong desire to learn about market trends, customer behavior, and new research methodologies. Willingness to seek out opportunities for professional development and stay informed about industry trends.

Benefits:

• Competitive annual salary of $38,500.
• Remote work opportunities provide flexibility and work-life balance.
• Opportunities for professional development, training, and growth in market research.
• A supportive and innovative work environment that encourages creativity, collaboration, and continuous improvement.

Why Join Naukri Mitra?

Naukri Mitra is committed to helping professionals find roles that align with their skills and career goals. As a Market Research Consultant, you can work on challenging projects, expand your expertise, and significantly impact the organization's success by providing valuable market insights. This position offers the potential for career growth and the chance to work in a dynamic and supportive environment. If you are passionate about market research and want to contribute to meaningful business decisions, we encourage you to explore this opportunity with us.

How to Apply:

If you are a motivated Market Research Consultant looking to work on impactful projects and make a difference, we would love to hear from you. Join Naukri Mitra and be part of our mission to connect talented professionals with rewarding career opportunities that foster growth, innovation, and business success.