Remote Digital Advertising Manager

Position: Remote Digital Advertising Manager
Location: Remote
Salary: $88,520 annually

About Us:

We are a forward-thinking digital marketing agency dedicated to delivering innovative and results-driven advertising solutions. Our mission is to help brands achieve their digital marketing goals through cutting-edge strategies and data-driven insights. As we continue to grow, we are seeking a talented and motivated Remote Digital Advertising Manager to join our dynamic team.

Position Overview:

As a Remote Digital Advertising Manager, you will be responsible for developing, executing, and optimizing digital advertising campaigns across multiple platforms. Your role will involve working closely with clients and internal teams to create and implement strategies that drive engagement, conversions, and brand growth. You will utilize your expertise in digital marketing to analyze performance data, adjust tactics, and ensure that advertising efforts align with overall business objectives.

Key Responsibilities:

1. Campaign Strategy and Management:
   • Develop comprehensive digital advertising strategies that align with client goals and industry best practices.
   • Manage and execute advertising campaigns across various platforms including Google Ads, Facebook Ads, LinkedIn Ads, and more.
   • Coordinate with the creative team to ensure that ad creatives are engaging, on-brand, and effective.
2. Performance Analysis and Optimization:
   • Monitor and analyze campaign performance using analytics tools and platforms.
   • Generate reports on key metrics such as click-through rates (CTR), conversion rates, return on ad spend (ROAS), and cost per acquisition (CPA).
   • Continuously optimize campaigns based on performance data to improve results and achieve desired outcomes.
3. Client Communication and Collaboration:
   • Act as the primary point of contact for clients, providing regular updates and insights on campaign performance.
   • Collaborate with clients to understand their business objectives, target audience, and key performance indicators (KPIs).
   • Offer strategic recommendations and adjustments based on client feedback and market trends.
4. Budget Management:
   • Develop and manage advertising budgets to ensure efficient allocation of resources.
   • Track and report on budget utilization and ROI for each campaign.
   • Identify opportunities for cost savings and increased effectiveness within the advertising spend.
5. Industry Research and Trends:
   • Stay up-to-date with the latest trends, tools, and best practices in digital advertising and marketing.
   • Conduct competitive analysis to identify opportunities and threats in the digital advertising landscape.
   • Share insights and knowledge with the team to foster a culture of continuous learning and improvement.
6. Technical Skills and Tools:
   • Utilize digital advertising platforms such as Google Ads, Facebook Business Manager, LinkedIn Campaign Manager, and others.
   • Leverage analytics tools such as Google Analytics, SEMrush, and similar platforms to assess campaign performance.
   • Familiarity with A/B testing, remarketing, and audience segmentation techniques.

Qualifications:

• Education: Bachelor’s degree in Marketing, Advertising, Business, or a related field.
• Experience: Minimum of 3-5 years of experience in digital advertising and campaign management.
• Skills:
  • Proven track record of managing successful digital advertising campaigns with measurable results.
  • Strong analytical skills with the ability to interpret data and make data-driven decisions.
  • Excellent communication and presentation skills, both written and verbal.
  • Ability to work independently and manage multiple projects simultaneously.
  • Proficiency in digital advertising platforms and analytics tools.
• Certifications: Google Ads Certification, Facebook Blueprint Certification, or similar credentials are preferred.

Why Join Us:

• Flexible Work Environment: Enjoy the freedom and flexibility of working remotely while collaborating with a talented team of professionals.
• Career Growth: Opportunity for professional development and advancement within a growing company.
• Competitive Salary: Receive a competitive annual salary of $88,520, along with potential performance bonuses.
• Dynamic Culture: Be part of a vibrant and innovative team that values creativity, collaboration, and results.

If you are passionate about digital advertising and eager to make a significant impact in a remote work setting, we would love to hear from you. Apply today to join our team and contribute to our mission of delivering exceptional digital marketing solutions!

To Apply:

Please submit your resume, cover letter, and any relevant portfolio or case studies demonstrating your experience and expertise in digital advertising. We look forward to reviewing your application and discussing how you can contribute to our team.