Remote Product Marketing Manager

Description

Remote Product Marketing Manager

Lead the Future of Product Storytelling—From Anywhere

Ready to fuel growth through dynamic product launches and customer-first messaging? As our Remote Product Marketing Manager, you'll be at the core of strategic campaigns, enabling teams and buyers to grasp our solutions' value fully. With a remote-first structure and a fast-growing environment, this role is your chance to lead impactful marketing efforts while working from anywhere in the world.

About the Role

You will craft and execute go-to-market strategies in this key position that elevate our product visibility and relevance. This isn’t just another remote job—it’s an opportunity to shape how global audiences perceive and adapt our offerings directly. Your insights and storytelling will power positioning strategies, drive customer engagement, and deliver measurable results.

This role best suits someone who thrives in cross-functional teams, embraces ownership, and knows how to make data-backed decisions in a digital-first landscape. You're in the right place if you’re eager to take charge of your future and create a lasting impact.

Core Responsibilities

Strategic Positioning and Messaging

  • Build compelling messaging frameworks tailored to key personas
  • Define and communicate the unique value proposition for each product line
  • Work in tandem with product and user experience teams to align customer feedback with messaging insights

Go-to-Market Execution

  • Drive product launch plans across digital channels, aligning with sales and demand generation.
  • Deliver launch kits, sales enablement content, competitive intelligence, and FAQs.
  • Partner with lifecycle marketing to support campaigns across the entire customer journey

Market and Customer Research

  • Conduct regular competitive analyses and win/loss interviews to inform strategy.
  • Collaborate with research and analytics teams to extract user behavior insights.
  • Identify new customer pain points and emerging trends that align with our innovation roadmap.

Cross-Functional Collaboration

  • Partner with sales enablement to equip reps with compelling talk tracks, case studies, and battlecards
  • Act as a liaison between marketing, product, and customer success to ensure aligned priorities
  • Drive knowledge-sharing and learning sessions with stakeholders to foster team alignment.

Content Strategy and Storytelling

  • Create impactful narratives that resonate across various touchpoints—from websites to webinars.
  • Ensure consistency of tone and message across all product content
  • Support brand storytelling initiatives with thought leadership and user-centric narratives

Remote Work Culture & Team Energy

We believe a thriving team culture doesn’t require a shared office—it requires shared values. We embrace asynchronous communication, respect for diverse time zones, and a flexible commitment. You’ll be part of a supportive, growth-driven team that champions transparency and autonomy.

  • Weekly stand-ups and monthly sprint retros via Zoom
  • Cross-team brainstorms and collaborative tools like Miro and Slack
  • Optional virtual coworking sessions and team coffee chats

Tools & Technologies You’ll Use

We equip our marketing professionals with the tools to maximize creativity and efficiency. As a Remote Product Marketing Manager, you’ll engage with:

  • Figma and Miro for collaborative planning and wireframes
  • HubSpot and Marketo for campaign execution
  • Notion and Google Workspace for documentation and project management
  • Tableau and Google Analytics for insight reporting

What You Bring to the Role

Professional Experience

  • 5+ years in product marketing, preferably in a B2B SaaS or digital platform environment
  • Proven experience managing product launches from concept to execution
  • A track record of translating complex technical features into compelling customer stories

Core Competencies

  • Strategic mindset with strong business acumen
  • Excellent writing skills with a knack for persuasive messaging
  • Comfortable interpreting data and using insights to influence decisions
  • Confident presenter with the ability to lead cross-functional initiatives

Bonus Points

  • Experience in remote-first companies
  • Familiarity with digital collaboration tools and agile workflows
  • Understanding of product-led growth strategies

Perks and Benefits

Make your mark while enjoying meaningful benefits that enhance both work and life:

  • Competitive annual salary of $138,518
  • Fully remote work with flexible hours
  • Health and wellness reimbursement program
  • Paid time off and mental health days
  • Annual learning and development stipend
  • Performance bonuses and stock options (role-dependent)
  • An inclusive team culture that celebrates diverse backgrounds

Growth Opportunities

We’re growing fast—and so can you. As an integral part of the marketing strategy group pipeline, you’ll have access to:

  • Mentorship from experienced marketing executives
  • Internal workshops and external certifications
  • Opportunities to lead strategic cross-departmental projects
  • A transparent promotion path based on clear KPIs

Make a visible impact across teams, customers, and the marketplace. Our remote-first model means your contributions are never limited by geography.

Your Next Big Opportunity Awaits—Apply Now!

Ready to drive strategy, spark adoption, and tell unforgettable product stories? Step into a high-impact role that values innovation, communication, and growth. Whether you’ve launched dozens of products or want to scale your impact globally, this is your moment to shine.

We can’t wait to see what you’ll bring to the table. Take charge of your future—apply now and be part of something extraordinary!