Online Digital Growth Manager

Location: Remote

Annual Salary: USD 93,620

Position Overview:

We seek an innovative, results-driven Online Digital Growth Manager to join our team remotely. This pivotal role is responsible for developing and executing digital growth strategies that drive online presence, customer acquisition, and revenue growth. The ideal candidate will possess a deep understanding of digital marketing tactics, make data-driven decisions, and be passionate about staying ahead of digital trends.

Key Responsibilities:

1. Strategy Development:
   • Develop and implement comprehensive digital growth strategies to drive traffic, increase conversions, and enhance online presence.
   • Analyze market trends, customer behavior, and competitive landscape to identify opportunities and refine strategies.
2. Campaign Management:
   • Create, execute, and manage digital marketing campaigns across various channels, including search engines, social media, email, and display advertising.
   • Optimize campaign performance by analyzing data and adjusting strategies to maximize ROI.
3. Data Analysis and Reporting:
   • Monitor and analyze key performance indicators (KPIs) to track campaign success and identify areas for improvement.
   • Generate regular reports on digital growth metrics, providing actionable insights to inform strategic decisions.
4. SEO and SEM:
   • Oversee SEO strategies to improve organic search rankings and drive targeted traffic to the website.
   • Manage search engine marketing (SEM) campaigns, including keyword research, ad creation, and budget management.
5. Content Strategy:
   • Collaborate with content creators to develop and implement content strategies that align with digital growth objectives.
   • Ensure content is optimized for SEO and tailored to engage target audiences across digital platforms.
6. Social Media Management:
   • Develop and manage social media strategies to enhance brand visibility and engagement.
   • Monitor social media trends and adjust strategies to leverage emerging platforms and tools.
7. Customer Acquisition and Retention:
   • Designed and executed strategies to attract new customers and retain existing ones.
   • Implement and manage customer segmentation and personalized marketing tactics to enhance user experience.
8. Technology and Tools:
   • Utilize digital marketing tools and technologies to streamline processes and improve campaign efficiency.
   • Stay updated on digital marketing technologies and trends, and recommend tools to enhance performance.
9. Collaboration and Leadership:
   • Work closely with cross-functional teams, including product, sales, and design, to ensure alignment on digital growth initiatives.
   • Provide guidance and support to team members and collaborate on best practices for digital marketing.
10. Budget Management:
    • Develop and manage digital marketing budgets, ensuring effective allocation of resources and cost-efficiency.
    • Monitor expenditures and optimize budget spending based on campaign performance and ROI.

Qualifications:

• Bachelor’s degree in Marketing, Business, or a related field. An advanced degree or certification in digital marketing is a plus.
• Proven experience (5+ years) in digital marketing, focusing on growth strategy, campaign management, and data analysis.
• Strong SEO, SEM, social media marketing, and content strategy knowledge.
• Proficiency in digital marketing tools and platforms such as Google Analytics, Google Ads, Facebook Ads Manager, and email marketing software.
• Excellent analytical skills, with the ability to interpret data and make data-driven decisions.
• Demonstrated ability to manage multiple projects simultaneously and meet deadlines.
• Exceptional communication skills, both written and verbal.
• Strong problem-solving skills and a proactive approach to identifying and addressing challenges.
• Ability to work independently and collaboratively in a remote team environment.

Preferred Skills:

• Experience with A/B testing, conversion rate optimization, and customer segmentation.
• Familiarity with CRM systems and marketing automation platforms.
• Knowledge of emerging digital marketing trends and technologies.

What We Offer:

• Competitive salary of USD 93,620 annually.
• A flexible remote work environment with a focus on work-life balance.
• Opportunities for professional growth and development.
• Collaborative and inclusive company culture.

Suppose you are a dynamic and strategic thinker with a passion for digital growth and a track record of success in online marketing. In that case, we invite you to apply for this exciting opportunity to drive our digital presence and achieve impactful results.