Remote Facebook Ads Specialist

Description

Remote Facebook Ads Specialist

Shape the Future of Digital Creativity

Are you a results-driven digital marketer with a flair for storytelling and innovation? If turning clicks into conversions is your favorite magic, you might be the perfect fit for this role. We seek a Remote Facebook Ads Specialist to lead compelling ad campaigns that captivate, convert, and consistently outperform benchmarks. This isn’t just another ad job—it’s a chance to shape a brand's digital heartbeat from the comfort of your home.

Who We Are

We're a forward-thinking, design-powered digital brand on a mission to disrupt the conventional. What began as a small creative venture has become a multi-channel success story, powered by originality, agility, and an obsessive attention to performance metrics. Every campaign we launch is backed by innovative thinking and guided by a clear vision of building lasting connections with global audiences.

Why This Role Matters

As our Remote Facebook Ads Specialist, you'll be the driving force behind high-impact campaigns that cut through the noise. Your work will directly influence revenue growth, brand engagement, and long-term strategic success. This position is ideal for a performance-focused creative thinker who thrives on metrics but always prioritizes originality as the core driver of success.

What You’ll Be Doing

Designing and Executing Campaigns

  • Develop Facebook and Instagram ad strategies aligned with our marketing objectives.
  • Write scroll-stopping ad copy, source compelling visuals, and test multiple creative formats.
  • Plan A/B tests to refine targeting, placements, and creative executions.

Optimizing Performance

  • Monitor campaign performance daily using Ads Manager and third-party analytics platforms.
  • Analyze data to identify trends, adjust bids, and scale what works.
  • Develop dashboards to track KPIs and measure ROAS across all campaigns.

Collaborating Across Teams

  • Sync with content creators, graphic designers, and brand strategists to bring campaigns to life.
  • Provide creative briefs based on data-backed insights to improve future content performance.
  • Work closely with CRO teams to ensure ad messaging aligns with landing page strategies.

Staying Ahead of the Curve

  • Stay up-to-date with Meta algorithm changes, privacy policies, and ad tech innovations.
  • Share learnings, trends, and creative ideas with the broader marketing team.
  • Explore emerging Facebook features like Reels Ads, Advantage+ placements, and Shops integrations.

Your Day-to-Day Environment

Picture this: your favorite playlist in the background, fresh coffee on your desk, and the freedom to dive deep into campaign strategy without commuting stress. You’ll enjoy the flexibility to create from your preferred environment while staying connected through engaging team check-ins and idea exchanges. Expect a healthy blend of independence, collaboration, and creative energy.

The Tools in Your Arsenal

  • Meta Ads Manager (of course!)
  • Google Analytics 4 for attribution and user behavior analysis
  • Figma or Canva for ad mockups and quick visual edits
  • Slack and ClickUp for communication and project tracking
  • Hotjar or Microsoft Clarity for user journey insights
  • AI-driven tools for headline testing and audience segmentation

What We’re Looking For

Must-Haves

  • 3+ years managing Facebook and Instagram ad campaigns
  • Demonstrated success optimizing for ROAS, CTR, and CPA goals
  • Deep understanding of Meta pixel events, custom audiences, and lookalikes
  • Experience creating ad copy and selecting visuals that convert
  • Strong analytical skills with a creative mindset
  • Comfortable working autonomously in a remote-first setting

Bonus Points

  • Experience in eCommerce, SaaS, or subscription-based models
  • Knowledge of performance creative principles and storytelling frameworks
  • Familiarity with UTM parameters and campaign tracking setups

Your Impact

This isn't a role where you execute tasks. You’ll set the tone for connecting with customers and growing our online presence. Whether scaling a top-of-funnel campaign or launching a laser-targeted retargeting blitz, your contributions will shape performance outcomes and elevate our brand visibility.

Growth Opportunities

We believe in nurturing talent with intention. You’ll gain exposure to other paid media channels, participate in high-level marketing strategy sessions, and receive continuous upskilling opportunities in digital growth. With us, your creative voice will be heard, and your success will be celebrated.

Salary and Perks

  • Annual Salary: $62,671
  • 100% remote work
  • Quarterly performance bonuses
  • Learning and development stipend
  • Wellness and mental health support
  • Flexible working hours

Ready to Make an Impact?

This is your moment if you’re passionate about crafting compelling campaigns, fueled by data, and driven by creativity. Bring your ad expertise, curiosity, and boldest ideas—and we’ll provide the canvas to bring them to life.

Apply now to turn your Facebook Ads talent into a creative force that sparks measurable change. Let’s build something unforgettable.