Remote Influencer Marketing Manager

Location: Remote

Annual Salary: $80,000

About the Role:

We seek an experienced and strategic Remote Influencer Marketing Manager to join our dynamic team. This role is perfect for someone passionate about influencer marketing and skilled at building and managing relationships with influencers to drive brand growth and engagement. As a key marketing team member, you will develop and execute comprehensive influencer marketing strategies that align with our overall brand objectives.

Key Responsibilities:

1. Strategy Development:
   • Develop and implement influencer marketing strategies supporting the company’s goals and objectives.
   • Identify key influencers across various platforms (e.g., Instagram, YouTube, TikTok) who align with our brand values and target audience.
   • Conduct market research to stay updated on influencer trends, emerging platforms, and industry best practices.
2. Campaign Management:
   • Planned, executed, and managed influencer marketing campaigns from start to finish, ensuring they met established KPIs and delivered expected results.
   • Collaborate with internal teams to integrate influencer campaigns with overall marketing and brand strategies.
   • Oversee campaign content creation and ensure it aligns with brand messaging and guidelines.
3. Influencer Relationship Management:
   • Build and maintain strong relationships with influencers, content creators, and agencies.
   • Negotiate partnership terms, including deliverables, compensation, and contract agreements.
   • Manage communication with influencers throughout the campaign lifecycle, providing guidance and support as needed.
4. Performance Analysis:
   • Monitor and analyze the performance of influencer campaigns using relevant metrics and analytics tools.
   • Prepare and present reports on campaign performance, providing insights and recommendations for optimization.
   • Adjust strategies and tactics based on performance data to ensure continuous improvement and success.
5. Budget Management:
   • Develop and manage influencer marketing budgets, ensuring cost-effective allocation of resources.
   • Track expenditures and ensure that campaigns are delivered within budgetary constraints.
6. Collaboration and Coordination:
   • Work closely with the marketing, PR, and creative teams to ensure alignment and cohesion across all marketing efforts.
   • Coordinate with other departments to integrate influencer marketing initiatives with broader brand campaigns and product launches.
7. Innovation and Trends:
   • Stay abreast of industry trends, emerging technologies, and best practices in influencer marketing.
   • Propose innovative ideas and approaches to enhance the effectiveness and reach of influencer marketing efforts.

Qualifications:

• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• Minimum of 3-5 years of experience in influencer marketing or a similar role, preferably focusing on remote or digital campaigns.
• Proven track record of successfully managing influencer campaigns and achieving measurable results.
• Strong understanding of social media platforms, influencer dynamics, and digital marketing strategies.
• Excellent communication, negotiation, and relationship-building skills.
• Proficient in using analytics tools and platforms to measure and report on campaign performance.
• Ability to work independently and manage multiple projects in a fast-paced environment.
• Strong organizational skills and attention to detail.

Why Join Us?

• Competitive annual salary of $80,000.
• A flexible remote work environment with the freedom to work from anywhere.
• Opportunity to work with a creative and forward-thinking team.
• Access to professional development and career growth opportunities.
• A supportive and inclusive company culture that values your contributions and ideas.

If you are a motivated, results-driven individual with a passion for influencer marketing, we would love to hear from you. Apply today to join our innovative team and significantly impact’s success!

Equal Opportunity Employer:

We are committed to creating a diverse environment and are proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or any other protected status.