Remote PPC Specialist
Description
Remote PPC Specialist Job Opening
Join Our Performance Marketing Team from Anywhere
Are you passionate about data-driven advertising strategies and maximizing return on ad spend? We're looking for a Remote PPC Specialist who excels in dynamic settings and looks forward to leading high-impact paid media campaigns. This fully remote position offers a chance to shape digital growth strategies using cutting-edge tools while building your professional future with a team that values performance and personal development. This opportunity is for you if you have the precision of an analyst and a marketer's mindset.
Key Responsibilities
Drive PPC Strategy and Execution
- Plan, launch, manage, and optimize PPC campaigns across Google Ads, Bing, LinkedIn Ads, and other major platforms.
- Work alongside cross-functional teams to establish clear advertising objectives aligned with broader marketing and business objectives.
- Use keyword research and competitive analysis to inform bidding strategies and ad copy direction.
Optimize Campaign Performance
- Monitor key performance indicators like CTR, CPC, ROAS, conversion rates, and quality scores.
- Conduct daily bid management, A/B testing, and audience targeting adjustments to enhance performance.
- Identify areas for account growth and suggest innovations in audience segmentation and campaign structure.
Create Reports That Tell a Story
- Develop performance reports with clear visualizations and actionable insights.
- Translate raw advertising data into business intelligence for senior leadership.
- Present regular updates and analysis to stakeholders, showcasing campaign success and strategic pivots.
Work Environment
Collaborative Remote Culture
We champion autonomy and accountability. As a Remote PPC Specialist, you can work independently while staying connected through our robust collaboration tools, project management platforms, and weekly syncs.
Inclusive and Transparent Team Dynamics
Our culture is inclusive and performance-oriented. You'll work with digital marketing experts, content strategists, and analytics professionals in an environment that values diverse perspectives and shared success.
Professional Growth Opportunities
- Regular workshops and digital marketing summits.
- Access to global advertising communities and industry certifications.
- One-on-one mentoring to develop leadership skills in performance marketing.
Tools and Technologies
Advertising Platforms & Analytics Tools
- Google Ads and Bing Ads interfaces for campaign deployment and optimization.
- Google Analytics, Looker Studio, and other analytics platforms to interpret data trends.
Optimization & Automation
- Use of scripts, rules, and AI-driven features to streamline account management.
- Experience with platforms like SEMrush, Ahrefs, or SpyFu for competitive analysis.
Cross-Functional Software
- Slack, Asana, and Notion for team collaboration and project tracking.
- Excel, Google Sheets, and data visualization tools for performance reporting.
Ideal Candidate Profile
Skills and Experience
- 3+ years of experience managing PPC campaigns with measurable success in remote roles.
- Deep understanding of paid search and display advertising.
- Strong grasp of conversion tracking, attribution modeling, and audience targeting.
- Solid ability to translate complex data into meaningful strategies.
Core Attributes
- Data-obsessed with a creative flair for messaging and audience engagement.
- Proactive, analytical, and solution-oriented in problem-solving.
- Excellent written communication skills and comfortable with presenting insights.
- Committed to continuous learning and skill refinement.
Preferred (But Not Required)
- Google Ads and Microsoft Advertising certifications.
- Experience with eCommerce or SaaS product advertising.
- Familiarity with international markets and multilingual campaigns.
Strategic Importance of This Role
This position is more than managing ad accounts—it's about leading our paid media strategy from the frontlines. You’ll directly contribute to growing our digital footprint, influencing business revenue, and shaping customer acquisition strategy. You’ll have ownership of your campaigns and the space to innovate while being supported by a talented and committed marketing team.
Compensation and Flexibility
- Annual Salary: $62,000
- Fully remote with flexible working hours.
- Generous time-off policy and mental wellness support.
- Performance-based bonuses tied to clear KPIs.
Career Development Path
From day one, you’ll receive a structured onboarding plan and access to learning paths tailored to advanced PPC strategies. We encourage participation in digital marketing events and sponsor relevant certifications. As you grow, you'll be able to mentor junior marketers and take on more strategic initiatives.
Call to Action
Are you driven by numbers but inspired by the story behind them? Do you want your next role to challenge your technical skills while rewarding your creative instincts? If so, we want to hear from you. Bring your expertise in paid advertising to a team that values precision, innovation, and autonomy.
Apply today and help shape the future of our digital marketing strategy—one high-converting campaign at a time.