Remote Retail Market Research Analyst

Company: Naukri Mitra

Salary: $132,500 annually

About Us
Naukri Mitra is a leading recruitment company committed to connecting talented professionals with outstanding opportunities across various industries. We focus on helping our clients and candidates succeed by providing high-quality recruitment services and personalized matches. We seek a skilled and experienced Remote Retail Market Research Analyst to work remotely, helping our clients stay informed of retail trends and consumer behaviors and make data-driven decisions.

Job Overview
We seek a highly analytical and driven Remote Retail Market Research Analyst to join our team remotely. As a Remote Retail Market Research Analyst, you will be responsible for conducting detailed research and analysis on market trends, consumer behavior, and the competitive landscape in the retail industry. Your research and insights will help our clients make informed strategic decisions, optimize marketing campaigns, and enhance their retail operations. The ideal candidate will have a passion for understanding consumer behavior, excellent research skills, and experience working with large data sets.

Key Responsibilities

• Conducted in-depth research and analysis of the retail industry, including emerging trends, market dynamics, consumer behavior, and competitive landscape.
• Data from various sources, such as industry reports, consumer surveys, sales data, and publicly available information, must be collected and analyzed to provide insights into the retail market.
• Monitor and evaluate consumer preferences, buying behavior, and trends to identify opportunities and threats for clients.
• Develop and deliver detailed reports, presentations, and dashboards summarizing research findings, market insights, and actionable client recommendations.
• I work closely with clients to understand their specific needs and objectives and provide customized market research solutions that support their business strategies.
• Track competitor activities and provide a competitive analysis of retail brands, products, pricing strategies, and promotional activities.
• Identify key industry trends and consumer shifts that impact the retail landscape, providing strategic guidance to clients on how to respond.
• Conduct qualitative and quantitative research, including survey design, data collection, focus groups, and data analysis.
• Collaborate with internal teams, such as marketing, product development, and sales, to ensure that research findings align with the overall business vision and goals.
• To continuously improve research quality and stay updated on industry trends, emerging technologies, and best practices in retail market research.
• Use data visualization tools to create compelling visual reports communicating research insights to stakeholders.
• Identify gaps in the available data and develop strategies for gathering additional information through research and data collection initiatives.

Required Skills and Qualifications

• Bachelor's degree in Market Research, Business, Economics, Statistics, or a related field.
• Minimum of 4 years of experience as a Market Research Analyst, ideally within the retail industry or a related field.
• Strong analytical skills, proficiency in data analysis tools like Excel, SQL, Python, or R, and experience working with large datasets.
• Experience with data visualization tools like Tableau or Power BI to create insightful visual reports.
• Excellent written and verbal communication skills, with the ability to present complex data clearly and concisely.
• Proven ability to conduct qualitative and quantitative research, including survey design, data collection, and analysis.
• Strong understanding of consumer behavior, retail market trends, and competitive analysis.
• Ability to manage multiple research projects simultaneously, prioritize tasks, and meet deadlines in a remote work environment.
• Strong attention to detail, organizational skills, and commitment to delivering high-quality, accurate research findings.
• Ability to work independently while being a collaborative member of a team.

Preferred Skills

• Experience working with leading retail brands or consulting for retail clients is highly desirable.
• Familiarity with retail analytics tools and platforms like Nielsen, IRI, or similar databases.
• Knowledge of qualitative research techniques, such as focus groups, in-depth interviews, and shopper journey mapping.
• Experience with predictive modeling, trend analysis, and econometric modeling to provide strategic market insights.
• Understanding e-commerce trends, including online shopping behaviors, digital marketing, and customer journey analysis.
• Familiarity with retail pricing strategies, inventory management, and supply chain dynamics.
• Knowledge of data privacy regulations and best practices for handling customer data.
• There is a strong interest in emerging technologies and innovations in the retail sector, such as AR/VR, personalization, and omnichannel strategies.

Why Join Us

• You can work remotely from the comfort of your home, with the flexibility to manage your schedule and achieve a healthy work-life balance.
• Collaborate with leading companies across the retail industry and help them make informed strategic decisions.
• Competitive salary of $132,500 annually, commensurate with skills and experience.
• Be part of a passionate and supportive team that values creativity, collaboration, and professional growth.
• Gain exposure to a wide range of clients and industries, enhancing your knowledge and expertise in retail market research.
• Access to professional development and training opportunities to further your career growth.
• Work on challenging and meaningful projects directly impacting clients' retail strategies and success.

Who You Are

You are an analytical thinker passionate about understanding consumer behavior and retail market trends. You are comfortable working with large data sets, conducting detailed research, and generating actionable insights that help clients make informed decisions. You thrive in a remote work environment, managing your time effectively and balancing multiple projects simultaneously. You are curious about the ever-changing retail landscape and enjoy staying up-to-date with industry trends, emerging technologies, and best practices. You are eager to contribute to the success of a forward-thinking company like Naukri Mitra, where your skills and insights can make a real difference.

If you are ready to leverage your market research skills to help clients succeed in the retail industry, we encourage you to apply for this exciting opportunity with Naukri Mitra.

How to Apply

If you are interested in this role, please submit your application through Naukri Mitra's application portal. We look forward to reviewing your qualifications and getting to know you better.