Remote SEM Specialist

Introduction: Champion Paid Search in a Remote-First Environment

Are you a performance-driven search engine marketing expert ready to thrive in a remote-first team? We seek a Remote SEM Specialist who can elevate our paid search strategy and deliver tangible results. This opportunity suits individuals with a strong background in digital advertising who understand the nuances of audience targeting and can turn data into action. With a salary of $67,388 annually, you’ll play a key role in our online visibility and user acquisition efforts, all while working from the comfort of your own space.

Key Responsibilities: Precision and Impact at Every Click

Core Duties

• Plan, execute, and optimize PPC campaigns across major search platforms, including Google Ads and Bing.
• Perform extensive keyword research to inform strategic bidding and ad copy decisions.
• Create high-performing ad groups with compelling messaging tailored to segmented audiences.

Performance Optimization

• Analyze campaign data and create insightful reports that drive continuous improvement.
• Monitor and adjust daily budgets, bids, and placements to meet specific KPIs.
• Conduct A/B testing to refine ad copy, landing pages, and targeting strategies.

Collaboration

• Collaborate with creative and analytics teams to ensure consistent messaging and accurate tracking.
• Keep pace with evolving industry developments, search engine changes, and paid media innovations.

Work Environment: Remote-First, Results-Oriented

Remote Work Culture

Join a fully distributed team that values focus, flexibility, and execution. We believe in creating a work environment where each member has the autonomy to produce their best work.

Key Features

• Enjoy the freedom to operate from any location with reliable online access.
• Flexible hours centered around output, not office time.
• Weekly check-ins for support and alignment, not micromanagement.
• Culture of knowledge sharing, transparency, and mutual respect.

Tools and Technology: Your Digital SEM Toolbox

Platforms and Software

• Google Ads and Bing Ads dashboards
• Google Analytics and Tag Manager
• SEMrush and Ahrefs for competitive insights
• Data Studio for visual performance reporting
• Slack and project management platforms for team collaboration

Qualifications: What You Bring to the Role

Required Skills

• Minimum 3 years of hands-on experience in paid search marketing
• Deep understanding of SEM campaign structure, performance metrics, and ad ranking systems
• Familiarity with conversion tracking, audience segmentation, and remarketing tactics

Analytical and Communication Strengths

• Strong analytical capabilities with a knack for turning data into action
• Clear communication skills to present strategies and campaign outcomes
• Experience managing budgets across multiple campaigns and platforms
• Google Ads certification is a strong plus
• Self-discipline and accountability in a remote work setting

What Sets You Apart

• You’re resourceful and detail-focused when it comes to campaign refinement.
• You maintain a sharp eye on ROI while also pushing boundaries creatively.
• You articulate ideas effectively to both technical experts and broader business teams.
• You adapt quickly to changes in platforms, budgets, or strategy.
• You enjoy learning and implementing new trends in search marketing.

Growth Opportunities: Where This Role Can Take You

Advancement Pathways

• A pathway toward Senior SEM Strategist or Paid Media Manager roles.
• Opportunities to expand into broader digital marketing channels like programmatic or display.
• Leadership roles in shaping the company’s overall digital advertising roadmap.
• Recognition as a go-to expert in paid search within a scaling organization.

Benefits & Perks: Supporting You Beyond Work

What You’ll Receive

• Competitive salary: $67,388 annually
• Work-from-home flexibility with reimbursement for office setup
• Access to premium tools and training resources
• Paid time off that respects your personal needs
• Professional development support through online certifications and workshops
• Inclusive, people-first remote culture

Why You’ll Love Working Here

• You’ll be empowered to make strategic decisions and see their impact.
• We recognize performance, not presenteeism.
• You’ll join a team that values ethical advertising and user-centric practices.
• You’ll be part of a digital culture where your insights truly matter.

Call to Action: Your Next Step Starts Here

Ready to steer high-performance paid search campaigns from anywhere in the world? We’re excited to meet specialists who bring vision, discipline, and drive to our SEM initiatives. This could be ideal to build something meaningful while working remotely.

Apply now and bring your SEM expertise to a team that respects your time, skillset, and ambitions.