Remote Social Media Data Analyst Jobs in New York

Introduction

Are you a detail-driven analyst passionate about interpreting social media trends from the comfort of your workspace? This remote opportunity offers the chance to shape digital strategies for impactful brands by extracting meaningful insights from vast online data. As a Social Media Data Analyst, you will be at the heart of decision-making, helping teams understand what content resonates, why it works, and how to optimize performance across all social platforms.

This role is perfect for professionals who thrive in independent, fast-paced environments and want to contribute to strategic growth initiatives by working from anywhere in New York.

Key Responsibilities

• Analyze high-volume datasets from various social media platforms to uncover audience behavior patterns.
• Create concise, visual reports that translate social performance into actionable recommendations.
• Collaborate with marketing teams to align data insights with campaign objectives.
• Monitor key performance indicators (KPIs) such as engagement rate, reach, and sentiment trends.
• Design dashboards that track performance metrics in real-time using BI tools.
• Deliver weekly and monthly data narratives that identify content opportunities.
• Track competitors’ performance to highlight differentiation strategies.
• Assist in developing benchmarks for future content based on data trends and engagement insights.

Work Environment

This remote position allows you to operate from your home office in New York or any quiet, professional space that supports analytical focus. Expect a collaborative digital culture with regular check-ins, strategy sessions, and virtual brainstorming meetings.

• Flexible hours with output-driven expectations
• Transparent team communication through platforms like Slack and Zoom
• A culture that values independent thought, analytical clarity, and timely reporting
• Access to remote training resources and data literacy support

Tools & Technology

To stay ahead in real-time analytics and social monitoring, you'll be using industry-leading tools and platforms:

• Google Analytics, Sprout Social, and Brandwatch for campaign performance monitoring
• SQL and Python for data extraction and automation
• Tableau and Power BI for custom visual reporting
• Microsoft Excel for advanced modeling and statistical forecasting
• Social listening platforms to gauge brand sentiment across diverse channels

Required Qualifications

To excel in this role, you should bring a balance of technical capability, digital curiosity, and sharp storytelling instincts.

• 3+ years of experience in digital analytics, preferably with a social media focus
• Proven track record of translating social metrics into actionable business insights
• Solid command of SQL alongside hands-on use of data visualization platforms
• Strong understanding of platform algorithms (Instagram, LinkedIn, TikTok, Twitter)
• Exceptional attention to detail and an eye for trend identification
• Capable of managing tasks autonomously while consistently hitting targets and performance targets
• Excellent communication abilities, both written and spoken, particularly in explaining data to non-technical audiences

Preferred Skills

• Experience in influencer campaign performance tracking
• Knowledge of consumer behavior analytics within social networks
• Comfortable working with marketing automation tools
• Familiarity with sentiment analysis and NLP techniques

Impact & Growth Opportunities

Your work will influence how content is created, shared, and adapted across key platforms. Your insights will help shape brand narratives and accelerate campaign success by identifying what drives engagement.

• Direct contribution to business intelligence growth
• Opportunity to lead strategic data initiatives in social performance
• Exposure to innovative data modeling projects
• Pathway toward senior analyst or insights strategist roles

Compensation & Benefits

• Annual Salary: $77,000
• Flexible work hours tailored to output and productivity
• Full access to digital learning platforms and certifications
• Paid time off and mental wellness support programs
• Inclusive remote culture that values results, not hours

Call to Action

Ready to turn social signals into powerful business insights from your own space? If you're a data-minded storyteller who thrives on remote analytics and wants to help organizations decode digital behavior, we want to hear from you.

Apply now and help transform how social media data powers tomorrow’s strategies.