Remote Web Analytics Specialist

Description

Remote Web Analytics Specialist Job Opportunity

Annual Salary: $95,010
Location: Fully Remote | Flexible Hours | Full-Time

Introduction to the Role

We seek a Web Analytics Specialist passionate about digital strategy, data interpretation, and performance-driven optimization. This opportunity suits a professional who grasps the art and science of web data—someone who can translate numbers into narratives that drive meaningful decisions. If you're a strategic thinker with a strong command of web metrics and remote collaboration, this opportunity is built for you.

Join a forward-thinking team that values insight, autonomy, and results. You’ll directly impact digital campaigns, conversion funnels, and real-time customer engagement strategies.

Key Responsibilities of a Web Analytics Specialist

Monitoring and Reporting

  • Monitor, analyze, and interpret data from key digital tools like Google Analytics, GTM, and other analytics suites.
  • Develop and maintain custom dashboards, KPIs, and automated reporting frameworks.

Insight Generation and Collaboration

  • To support continuous improvement, provide marketing, UX, and product teams with actionable insights.
  • Implement advanced tracking strategies using event tagging, enhanced ecommerce, and custom dimensions.
  • Segment audiences and monitor user behavior trends to inform content and design updates.
  • Collaborate cross-functionally to define data collection requirements across campaigns, experiments, and product launches.

Optimization and Testing

  • Conduct A/B testing analysis and multivariate testing to enhance user journeys.
  • Stay current with analytics trends and adapt strategies to evolving digital ecosystems.

Essential Skills and Qualifications

Required Experience and Knowledge

  • Proven experience in web analytics, preferably in a digital agency or eCommerce environment.
  • Expertise with Google Analytics 4, GTM, and data visualization tools like Looker Studio or Power BI.
  • Solid understanding of user engagement metrics, page performance, and attribution modeling.
  • Proficiency in SQL, Excel, or similar for deeper data dives.
  • Familiarity with CRO strategies and UX evaluation techniques.

Communication and Autonomy

  • Skilled at explaining complex data to stakeholders without a technical background clearly.
  • Self-motivation and excellent time management skills in a remote-first workplace.
  • Bonus: Experience with Python/R for analytics scripting or using BigQuery.

Tools and Technologies You Will Use

  • Google Analytics 4
  • Google Tag Manager
  • Looker Studio / Power BI
  • Hotjar / Crazy Egg
  • SQL / BigQuery
  • A/B Testing Platforms (e.g., Optimizely, VWO)
  • Content Management Systems
  • Trello / Asana / Slack for collaboration

Remote Work Environment and Culture

  • 100% remote with a flexible schedule—work where and when you are most productive.
  • Agile team culture focuses on outcomes over hours.
  • Transparent communication, regular check-ins, and async-first workflows.
  • Continuous learning and growth are supported through team-led knowledge sharing.

Career Growth and Long-Term Opportunities

You’ll be more than a data monitor—you’ll be a business enabler. Your insights will help shape customer experience strategies, drive digital transformation, and ensure every click, scroll, and tap is purposeful.

Future Roles You Could Grow Into

  • Digital Optimization Strategist
  • Data Product Manager
  • Marketing Performance Lead
  • Director of Web Intelligence

We value curiosity, initiative, and innovative thinking. This role is ideal for someone seeking long-term career progression in digital intelligence.

Quick View: Job Requirements

Experience and Education

  • 3+ years in a web analytics or remote analytics role.
  • Bachelor’s degree in Digital Marketing, Data Science, Statistics, or equivalent work experience.

Core Competencies

  • Firm grasp of online user behavior, traffic segmentation, and conversion optimization.
  • Exceptional analytical and communication skills.
  • Independent thinker with a proactive mindset and sharp attention to detail.

Benefits of Joining Our Team

  • Competitive annual salary of $95,010
  • Flexible working hours from anywhere in the world
  • Autonomy in a results-oriented environment
  • Supportive team that values expertise and integrity
  • Direct influence on digital marketing strategy and performance
  • Opportunity to grow your career within a data-driven culture

Apply Now

This isn’t just another remote analytics role—it’s a chance to shape the future of digital performance from the inside out.

Apply now to turn data into decisions. Let’s build something meaningful—together.