Online Merchandise Optimization Planner
Location: Remote
Annual Salary: USD 94,000
Position Overview:
We seek an experienced and strategic Online Merchandise Optimization Planner to join our dynamic team. In this remote role, you will be pivotal in driving the optimization and performance of our online merchandise offerings. Your primary responsibility will be to develop and implement data-driven strategies that enhance online sales, improve product visibility, and maximize profitability. Suppose you are passionate about e-commerce and have a strong background in online merchandising, analytics, and optimization. In that case, this position offers an exciting opportunity to contribute to our growth and success.
Key Responsibilities:
- Merchandise Strategy Development:
- Collaborate with cross-functional teams to develop and execute comprehensive online merchandise strategies.
- Analyze market trends, customer behavior, and competitive landscape to inform merchandise planning and decision-making.
- Identify opportunities for product assortment optimization, including new product launches, seasonal promotions, and product lifecycle management.
- Data Analysis and Reporting:
- Utilize advanced analytics tools to track, analyze, and interpret online sales data, inventory levels, and customer engagement metrics.
- Generate detailed reports and dashboards to monitor key performance indicators (KPIs) and assess the effectiveness of merchandising strategies.
- Provide actionable insights and recommendations based on data analysis to drive continuous improvement and achieve business objectives.
- Product Optimization:
- Implement strategies to enhance product visibility and conversion rates on the e-commerce platform, including optimizing product listings, images, descriptions, and pricing.
- Monitor and manage product inventory levels to ensure optimal stock availability and reduce out-of-stock or overstock situations.
- Work closely with the digital marketing team to align merchandising efforts with promotional campaigns and seasonal initiatives.
- Customer Experience Enhancement:
- Develop and execute strategies to improve the online shopping experience, focusing on user experience, navigation, and customer satisfaction.
- Conducted customer surveys and analyzed feedback to identify areas for improvement in product presentation, site functionality, and checkout processes.
- Implement best practices for online merchandising that align with customer preferences and enhance their shopping journey.
- Vendor and Supplier Management:
- Collaborate with vendors and suppliers to ensure timely delivery of merchandise and address any supply chain issues.
- Negotiate terms and conditions with suppliers to optimize pricing, discounts, and promotional opportunities.
- Maintain strong relationships with key stakeholders to ensure alignment with merchandising goals and objectives.
- Market Research and Trends:
- Stay abreast of industry trends, emerging technologies, and best practices in online merchandising and e-commerce.
- Conduct competitive analysis to identify market opportunities and potential threats and adjust strategies accordingly.
- Participate in industry forums, webinars, and conferences to continually enhance knowledge and skills in online merchandising.
Qualifications:
- Education: Bachelor’s degree in Marketing, Business Administration, E-commerce, or a related field. Advanced degrees or certifications in data analytics or e-commerce are a plus.
- Experience: Minimum of 3-5 years of experience in online merchandising, e-commerce, or a related field. Proven track record of optimizing online sales and driving business results.
- Skills:
- Strong analytical skills with proficiency in data analysis tools (e.g., Google Analytics, Excel, Tableau).
- Excellent understanding of e-commerce platforms, online merchandising techniques, and digital marketing strategies.
- Ability to translate complex data into actionable insights and recommendations.
- Strong project management skills with the ability to manage multiple priorities and meet deadlines.
- Excellent communication and interpersonal skills with a collaborative approach to working with cross-functional teams.
- Technical Proficiency: Familiarity with content management systems (CMS), product information management (PIM) systems, and e-commerce platforms (e.g., Shopify, Magento, WooCommerce).
- Attention to Detail: Highly organized with a keen eye for detail and accuracy in all aspects of work.
What We Offer:
- Competitive annual salary of USD 94,000.
- Flexible remote working arrangement.
- Opportunities for professional development and career growth.
- Collaborative and innovative work environment.
Application Process:
If you are a motivated, results-oriented professional passionate about online merchandising, we invite you to apply for this exciting opportunity. Please submit your resume and cover letter detailing your relevant experience and qualifications.